Email Writing Services
Maximize Your Marketing with Emails
With the right approach, your emails can be more than a communication tool. Having the best ROI, leveraging your email list can make a big difference in your business’s success and profitability.
Together we can look at your overall marketing strategy and optimize your email list to boost conversions and make you more money.
Regular Weekly Newsletters
Consumers love good customer service, and for most businesses, that translates to engagement. Sending a weekly email with industry news, valuable tips, and free resources makes you a constant presence, fostering loyalty and trust.
$650/month
What’s included:
Strategic Planning - during a 1 hr zoom each month, we will talk through your business. Through a series of questions and candid conversation, I can get to the pulse of what your business does and develop a strategy for sharing that story.
Weekly Email Copy - 2 edits for each
BONUS:
Email copy loaded into your software, tested, and scheduled
Some business owners make the mistake of avoiding email because:
They only email when selling.
They’re too swamped to fit email writing into their schedule.
They dislike writing and prefer to focus on social media.
Do you send regular emails to your list?
Your email list gives you an unmatched level of direct engagement with your audience.
It’s statistically the best way to nurture your audience and drive more sales.
Sales Sequence Package
A Sales Sequence is a series of 5-7 strategic emails designed to guide your audience through a relatable story about your business, and move them to the decision to purchase from you.
$1200
What’s included:
Strategic Planning - during a 1-2 hr zoom, we will unpack who your ideal client is, what they crave, and how you can give them what they need.
5-7 Compelling Emails - each email is open to 2 edits before it’s loaded into your email software.
Call to Action (CTA) Optimization - each email will have strategically placed CTAs that move your audience to click without feeling sold to.
What does a well-written Sales Sequence actually do?
Builds Trust and Connection
Establish a personal connection that goes beyond a transactional relationship.
Educates and Informs
Dive deeper into the benefits of your main product or course and position your expertise.
Addresses Pain Points
Showcase how your product or service is the solution they've been searching for.
Creates a Journey
Guide your audience towards the 'Buy Now' button with a purposeful, step-by-step approach.
Event Email Package
Hosting an event is a powerful way to engage your audience and drive sales. However, event marketing can be overwhelming.
Having all of your event emails planned will take a huge piece of the process off of your event planning plate!
$2700
What’s included:
Strategic Planning - during a 1-2 hr zoom, we will talk through the what, where, and when of your event.
Strategic Event Sales Sequence (5-7 Emails):
Introduction Email: Set the stage by introducing your event and creating anticipation.
Engagement Emails: Build excitement with sneak peeks, behind-the-scenes, or exclusive content.
Sales Email: Strategically pitch your event, highlighting its unique value and benefits.
Countdown Emails: Create urgency and anticipation as the event date approaches.
Final Reminder: Ensure no one misses out on the big day.
Up to 5 Reminder/Event Info Emails for Ticket Purchasers - including Ticket Confirmation, Event Logistics, and Countdown Reminders to keep the excitement alive with periodic reminders leading up to the event.
Crafting compelling email copy that resonates with your audience is crucial for engaging potential customers and driving them to hit that “BUY NOW” button.
It's about creating a dialogue that feels personal and relevant. It's an art that blends the science of marketing with the finesse of storytelling, making every word count towards building a relationship with your audience.
Build Trust and Loyalty
It’s noisy out there!
Your email needs to stand out as something valuable and worth the time to read. Let’s create a narrative that not only captures attention but also drives action.
Real Results
"Melissa has SUCH a good eye for copy.
Within a few minutes of a website audit, she was able to give me clarity.
She helped me remove clutter and created a flow that was appealing to clients. She was also SUPER kind. You will not regret working with her!"
— Mary C Bourg, Life Coach
An engaged email list equals a better open rate, a better click-through rate, and ultimately more sales.
Engaged subscribers actively want to open and interact with your emails, driving your business to new heights.
Let’s chat about how I can help strategize your email marketing needs.